The local grocery store Tammelan Mestari, which translates as ‘The Champion of Tammela’, has a strong history in the area at the city of Tampere, Finland.
Mestari is all about being local, having excellent customer service, being easily approachable and perky, being brave, being cozy, being up to date, being surprising, trying something new and always has local and fresh products.
The solution – Mestari was branded as an energetic ‘Mestari Sports Team’!
Mestari now communicates in sport terms, bringing smiles to customer’s and employee’s faces. Here are a few examples:
- The Champion Team = Employees
- Supporters = Customers
- Juniors = Young customers
- Champion’s recipes for ‘Tackling the Challenges of Everyday Life’
- Coaching = Training a new employee
TWINKLE is a multicultural conference in Tampere, Finland.
TWINKLE is all about:
- Multicultural collaboration
- Story telling
- Design thinking
- International visibility
- Looking to the future
- Predicting the future
TWINKLE is fresh, luminous and bright.
Primoceler is a finnish high tech company, offering services in nano laser technology. Primoceler has patented a hermetical glass micro bonding method for glass and silicon substrates.
Primoceler's technology can be used for example in medical implants, micro-electro-mechanical systems, flow cells, aerospace, high temperature applications and in micro-optics.
Primoceler is co-operating with ESA (European Space Assosiation).
Primoceler was acquired by SCHOTT at the summer 2018.
Bladverk is offering business development and digital services advisory. Major business transitions often demands major actions. Bladverk is helping large companies solve their business development challenges, create innovative products and services, and grow.
“Bladverk help you to understand your target market, find your strengths and outshine new challengers on a different scales. With roots deep in digital, we direct and solve complex business development ambitions of large companies. Augmenting growth is our mission.”
"Bladverk is scandinavian but global. We are professional, fresh, modern and trusted, but still relaxed. Bladverk is open-minded and courageous, with a little bit of anarchy and robust and relaxed twist."
The Image Concept
Skyway Creative created a visually compelling concept, that combines growth to different business strategies, business environmets and business platforms.
"Bladverk" means a sprout. The image concept express growth, change and reform. The visual concept is different, unique and ambitious – with a pinch of anarchy.
The trees symbolize different companies – they are all different. Different landscapes symbolize different business and market environments. The floating tree with it's growing platform symbolize the history. Bladverk's contribution to the company is lifting it up and helping to find more fertile ground – lifting away from the old and push to the change and growth. With controlled and adequate touch.
Main Visual Themes
- Many business environments
- Many different companies & industries
- Many different paths
- Moving & changing
- Plant ›› Sprout ›› Bloom ›› Trim
- Being different
- Being open-minded
- Future (& future generations)
- Nordic (& global) environments
Bladverk Logo Concept
- Many different corporate (strategic) paths
- Actions and leadership
- Finding & connecting the invisible dots
- From ad hoc to a structured path
- Connect the unusual counterparts
Shortum is offering diverse and high-class psychotherapeutic competence and work life know-how in Finland. Shortum is aiming for short but effective impact in people's lives – Shortum is creating positive change.
"Shortum is invigorating, modern, active, positive, fresh, light, lively, casual, straightforward, simple, personal and caring."